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Psychology and Free Speech
From The Eponymous Pickle

Psychology and Free Speech

Cognitive scientist Stephen Pinker on Psychology as a danger to freedom of speech.  If have not read any of Pinker's books I heartily recommend it.  Seehis web. ...

Leveraging Data in Shopper Marketing
From The Eponymous Pickle

Leveraging Data in Shopper Marketing

Of interest, I have worked with Dave Katz in the past, he cleverly makes use of existing data assets about how people shop:Clientone Announces Agreement with Experian...

Paper vs Digital
From The Eponymous Pickle

Paper vs Digital

Good piece in the always interesting Neuroscience marketing blog. Does paper advertising beat digital? " .... According to the study, physical media left a

Eyeballs Out is now Available!
From The Eponymous Pickle

Eyeballs Out is now Available!

Donna Sturgess' book is now out ... Very nicely done. Excellent reviews on Amazon. An intriguing, great read. Novel look at making your business thrive. From...

Text on Social Media
From The Eponymous Pickle

Text on Social Media

I see that former colleague Krista Neher, of Boot Camp Digital, is writing a textbook on social media. See more about her report on the process.

Humanoid Robotics
From The Eponymous Pickle

Humanoid Robotics

In IEEE Spectrum: The rise of the humanoid robotics. This article has lots of links and examples of the humanoid robotic. Pictures, often frightening, as well....

Connected Home Store
From The Eponymous Pickle

Connected Home Store

Amazon has opened a connected home store. This is a particularly good idea. It brings to mind work we did in setting up innovation center 'future homes'. It...

Procter Offers Media Era Green Stamps
From The Eponymous Pickle

Procter Offers Media Era Green Stamps

A novel and interesting approach, but does it engage to purchase?In Adage: P&G Program Will Offer Social-Media-Era 'Green Stamps'Deal With RecycleBank Gives Reward...

MIT Open Courseware not Paywalled
From The Eponymous Pickle

MIT Open Courseware not Paywalled

There were rumors that the 2000 plus courses that MIT is offering free online would soon the charged for in some way. The rumors were denied this week. The remarkable...

Next Generation of Consumer Loyalty
From The Eponymous Pickle

Next Generation of Consumer Loyalty

A good piece from the Harvard Business review voices on the next generation of location and consumer loyalty systems. Foursquare and beyond. "These experiments...

Auctioning the Right to Use Laptops in Class
From The Eponymous Pickle

Auctioning the Right to Use Laptops in Class

This is interesting.  Ten years ago I had a conversation with a professor at Wharton who had been part of the redesign of some of the large classrooms in new buildings...

More on Corporate Fun
From The Eponymous Pickle

More on Corporate Fun

Techdirt writes on enforced corporate fun.   Yes, happy workers are a good idea, but bizarre forced programs of humor and fun do not create happiness.  Better to...

Neuromarketing: Exploring the Brain of the Consumer
From The Eponymous Pickle

Neuromarketing: Exploring the Brain of the Consumer

Leon Zurawicki at UMass has a new book: Neuromarketing: Exploring the Brain of the Consumer.  Professor Zurawicki joined us at a panel I led on neuromarketing last...

Blog in the Communications of the ACM
From The Eponymous Pickle

Blog in the Communications of the ACM

This blog, among a number of others, is featured and cross posted in the blog section of the Communications of the ACM. The ACM is the Association of Computing...

A Review of Peer to Peer
From The Eponymous Pickle

A Review of Peer to Peer

In the CACM: A good review article:Peer-to-Peer SystemsWithin a decade, P2P has proven to be a technology that enables innovative new services and is used by millions...

Mobile Marketing Infographics
From The Eponymous Pickle

Mobile Marketing Infographics

Some interesting infographics on mobile marketing. Colorful data, but another example where there are much better ways to display this more clearly. Via Stan...

Exploratory Search for Twitter
From The Eponymous Pickle

Exploratory Search for Twitter

An interesting thought, I use Twitter professionally and would like ways to make that use easier, rather than trying to fit it into the twitter structure. Good...

Eye Tracking and Neuromarketing Slide Show
From The Eponymous Pickle

Eye Tracking and Neuromarketing Slide Show

An introductory slide show on both Eye Tracking and Neuromarketing. The call it a primer. Not very detailed, but has some useful visuals. Includes a list of...

Brilliant
From The Eponymous Pickle

Brilliant

Somewhat away from the normal topic here, but I recently read:  Brilliant: The Evolution of Artificial Light, by Jane Brox. Good book on the topic. Has some useful...

Beware the Flaw of Averages
From The Eponymous Pickle

Beware the Flaw of Averages

I see that Sam L Savage's: The Flaw of Averages: Why We Underestimate Risk in the Face of Uncertainty is now out. He is a very well known teacher in the space of...
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