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Coke's High Tech Mixing Machine
From The Eponymous Pickle

Coke's High Tech Mixing Machine

Late stage differentiation of Coca Cola products. ' ... Coke's new Freestyle machine is housed in a curved metal shell created by the designers of Ferrari race...

FMI Phone App
From The Eponymous Pickle

FMI Phone App

In a clever development this week's FMI (Food Marketing Institute) 2010 conference has constructed a free smartphone application supporting the event. I may be...

Local Inventory NoWhere Close
From The Eponymous Pickle

Local Inventory NoWhere Close

In a previous post there was a mention of local inventory search, knowing where the inventory of a product may reside. Storefrontbacktalk has a post that suggests...

Japanese Brainwave Initiative
From The Eponymous Pickle

Japanese Brainwave Initiative

An interesting project out of Japan. I remember well the Japanese AI initiative, which led to some crucial results in robotics. Though the generalized Japanese...

How Brands Grow: First Read
From The Eponymous Pickle

How Brands Grow: First Read

Correspondent Byron Sharp, Professor at the Ehrenberg-Bass Institute, University of South Australia, has a new book: How Brands Grow: What Marketers Don't Know....

Virtual Reality as Pain Relief
From The Eponymous Pickle

Virtual Reality as Pain Relief

The use of games and virtual reality for pain relief. From CACM.

Shopping at the Mall of the Future
From The Eponymous Pickle

Shopping at the Mall of the Future

In Retail Traffic a fairly good exploratory look at shopping in the next decade. Overplays, yes, but reasonable speculative views based on existing technologies...

Writing an IPhone App
From The Eponymous Pickle

Writing an IPhone App

Good first advice before writing a smart Phone App.

Young and Affluent Moving to Private Label
From The Eponymous Pickle

Young and Affluent Moving to Private Label

In MediaPost, Nielsen shows data that the young and affluent are moving towards increasingly better and more readily available private label offerings.

The Details of URLs
From The Eponymous Pickle

The Details of URLs

Have you noticed how much longer URLs have been getting? Its been a trend that has been going on for years. Have you wondered what all those things in URL mean...

Text Analytics
From The Eponymous Pickle

Text Analytics

Good non technical overview of text analytics, often called unstructured data, text is not of course unstructured, but has the complex structure of language. That...

Emotional Design
From The Eponymous Pickle

Emotional Design

Correspondent Mark Capper on What is emotional design?. Relates to other non conscious elements of emotion.

Kraft and Coke Move to IVend
From The Eponymous Pickle

Kraft and Coke Move to IVend

Kraft and Coke showcases touch screen vending machines. It is suggested that their machine design comes from the IPhone. Not sure I buy that

Writing a To-Do List
From The Eponymous Pickle

Writing a To-Do List

On the effective use of a to-do list, in Fast Company.

Chrome is Still Here
From The Eponymous Pickle

Chrome is Still Here

I have been using the Google Chrome browser off and on since it has come out. Just recently I made it a standard book mark. It has improved consistently overOthers...

Archiving Those Little Bits
From The Eponymous Pickle

Archiving Those Little Bits

Former P&Ger Kevin Roberts now Saatchi CEO on the Library of Congress Twitter archive. Via Richard James. Have written about this a few times, the permanent archive...

Getting Rid of Paper Receipts
From The Eponymous Pickle

Getting Rid of Paper Receipts

Why have we not rid ourselves of paper receipts? In Storefrontbacktalk.

Art of the Twitter Pitch
From The Eponymous Pickle

Art of the Twitter Pitch

Some good if sometimes obvious comments about the idea of the Twitter Pitch. Common sense ideas about how to use 140 characters to convince someone of something...

Using Social Media to Complain
From The Eponymous Pickle

Using Social Media to Complain

An instructive example of consumers using social media to complain:Parents Use Social Media to Sound Off on J&J RecallMany Take to Blogs, Facebook, Twitter to Complain...

Saffron is Cool Vendor
From The Eponymous Pickle

Saffron is Cool Vendor

I have mentioned Saffron Technology a number of times in this blog. Visited them first about four years ago and have had recent conversations. An announcement today...
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