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Get Your Washing Machine to Text
From The Eponymous Pickle

Get Your Washing Machine to Text

The Internet of things, where all things have an address and can communicate.  Here, word of a way you can text the concept with real things.

IBM DemandTec for Marketers
From The Eponymous Pickle

IBM DemandTec for Marketers

From IBM DemandTec, a good view of the need to construct valid shopper segmentation.  Why?  So we can use targeting to make sure the right consumer gets the most...

Data Analytics Foundation
From The Eponymous Pickle

Data Analytics Foundation

New and growing.   Contact us for more information.Data Analytics Foundation works with market-leading companies across multiple verticals, solving high impact...

Commenting on Communications
From The Eponymous Pickle

Commenting on Communications

I am getting increasing number of Spam Comments with an author of  'Anonymous'.  It is getting difficult to even scan all messages.  If you would like to improve...

Leveraging Big Data Around Customers
From The Eponymous Pickle

Leveraging Big Data Around Customers

Good piece, because it is ultimately how you leverage the data, and leveraging it means that you use analytics  to make it work with specific decision processes...

Visual Thinking for Design
From The Eponymous Pickle

Visual Thinking for Design

Visual Thinking for Design, by Colin Ware.  Just placed on my list.  I was influenced by my recent look at the integration and analytical and design thinking via...

Predicting the Future
From The Eponymous Pickle

Predicting the Future

Good thoughts from Brad Feld on predicting the future.  Recall I have connected with and have discussed RecordedFuture here a number of times, which addresses a...

CoinStar and DVDs in Retail
From The Eponymous Pickle

CoinStar and DVDs in Retail

At the recent CFO Dimensions conference in Chicago I was able to interview a number of CFO participants for SAP's Innovation Exchange (IXN).  One that I was particularly...

Eye Tracking for Marketing Research
From The Eponymous Pickle

Eye Tracking for Marketing Research

The enterprise spent many years experimenting with eyetracking methods.  An early form of neuromarketing that originated in psychology departments.  I am starting...

Bayes Theorem Visualization
From The Eponymous Pickle

Bayes Theorem Visualization

Pointed out to me.  The classic example of breast cancer detection, often used as an example of using Bayes Theorem to produce non intuitive statistical results...

Deep Learning and Artificial Intelligence
From The Eponymous Pickle

Deep Learning and Artificial Intelligence

Mindhacks mentions an article in the NYTimes that I have not yet read, about advances in artificial intelligence.   Recall we did early work in using AI applied...

New Advances in Gesture Control
From The Eponymous Pickle

New Advances in Gesture Control

Integrated with software systems being made available today. A new example. Will this capability ultimately require the teaching of gesture control in the fineElliptic...

On the Promise of Neuromarketing
From The Eponymous Pickle

On the Promise of Neuromarketing

I was involved with several neuromarketing tests, both inside and outside the enterprise.  There were always very large expectations in play.  These expectations...

Indoor Maps
From The Eponymous Pickle

Indoor Maps

Google provides more indoor floor maps.  This is something they have been doing for some time.  We examined it for use in retail.   Now over 10,000 maps exist for...

Physicists View of Our Technological Future
From The Eponymous Pickle

Physicists View of Our Technological Future

In the year 2100:   " ... Dr. Michio Kaku, celebrity physicist who has written New York Times Bestselling books, Physics of the Impossible and Physics of the Future...

IBM/DemandTec and New Partner Service
From The Eponymous Pickle

IBM/DemandTec and New Partner Service

This is dated, but the application is interesting.  Just brought to my attention by a colleague.  We had looked at how competitive information could be integrated...

Archimedes Bathtub
From The Eponymous Pickle

Archimedes Bathtub

Recently started reading Archimedes Bathtub: The Art and Logic of Breakthrough Thinking, by David Perkins.  Nicely done.  Easily read.  It includes a number of...

Bluebrain
From The Eponymous Pickle

Bluebrain

Reverse engineering the human brain.  Quite an idea,brought up a number of times, but I still don't quite see what we really know yet will make this possible for...

Mobile Commerce is Jumping
From The Eponymous Pickle

Mobile Commerce is Jumping

Thanksgiving sales are being driven through mobile rather than social.    A look at the future?  Driven by location, in other words anywhere, as opposed to social...

Mobile Marketing Toothpaste
From The Eponymous Pickle

Mobile Marketing Toothpaste

Good overview of the use of mobile marketing for something as common as toothpaste.  " ... Marketing toothpaste can be a challenge for brands because even though...
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