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With Google as Alphabet, a Bid to Dream Big Beyond Search
From ACM Opinion

With Google as Alphabet, a Bid to Dream Big Beyond Search

Shortly after its founding, Google posted a document on its site called "Ten things we know to be true," an effort to distill its unusual corporate culture into...

What Apple's Tim Cook Overlooked in His Defense of Privacy
From ACM Opinion

What Apple's Tim Cook Overlooked in His Defense of Privacy

Timothy D. Cook, Apple's chief executive, delivered a speech last week that raised some eyebrows in the technology industry.

A Murky Road Ahead For Android, Despite Market Dominance
From ACM Opinion

A Murky Road Ahead For Android, Despite Market Dominance

In 2005, Google bought a tiny mobile software company named Android, and almost nobody in the technology industry saw its potential—not even Eric Schmidt, Google's...

'rise of the Robots' and 'shadow Work'
From ACM Opinion

'rise of the Robots' and 'shadow Work'

In the late 20th century, while the blue-collar working class gave way to the forces of globalization and automation, the educated elite looked on with benign condescension...

Case Against Google May Be ­ndercut By Rapid Shifts in Tech
From ACM Opinion

Case Against Google May Be ­ndercut By Rapid Shifts in Tech

The antitrust case against Google filed by European Union regulators on Wednesday will inevitably draw comparisons to the long-running prosecution of Microsoft,...

If an Algorithm Wrote This, How Would You Even Know?
From ACM Opinion

If an Algorithm Wrote This, How Would You Even Know?

Let me hazard a guess that you think a real person has written what you're reading. Maybe you're right. Maybe not.

Here's What Will Truly Change Higher Education: Online Degrees That Are Seen as Official
From ACM Opinion

Here's What Will Truly Change Higher Education: Online Degrees That Are Seen as Official

Three years ago, technology was going to transform higher education. What happened?

Google, Mighty Now, but Not Forever
From ACM Opinion

Google, Mighty Now, but Not Forever

Technology giants often meet their end not with a bang but a whimper, a slow, imperceptible descent into irrelevancy that may not immediately be reflected in the...

How, and Why, Apple Overtook Microsoft
From ACM Opinion

How, and Why, Apple Overtook Microsoft

When Microsoft stock was at a record high in 1999, and its market capitalization was nearly $620 billion, the notion that Apple Computer would ever be bigger—let...

Microsoft Hololens: A Sensational Vision of the Pc's Future
From ACM Opinion

Microsoft Hololens: A Sensational Vision of the Pc's Future

It's generally wise to take demonstrations of new technologies with a grain of salt.

A Retreat For Google Glass and a Case Study in the Perils of Making Hardware
From ACM Opinion

A Retreat For Google Glass and a Case Study in the Perils of Making Hardware

You won't have Glass to kick around anymore. At least not for a while.

When Iphones Ring, the Economy Listens
From ACM Opinion

When Iphones Ring, the Economy Listens

Gloomy economic news and the wild swings of the stock market may be getting you down. But at least you can count on this: We’ve entered the sweet spot of the ...

Why Germans Are Afraid of Google
From ACM Opinion

Why Germans Are Afraid of Google

These days Germany is known for being many things: a leader in clean technology, a manufacturing powerhouse, Europe's foreign policy center.

The Google Formula For Success
From ACM Careers

The Google Formula For Success

Can Google’s winning ways be applied to all kinds of businesses?

The Magic in Apple's Devices? The Heart
From ACM Opinion

The Magic in Apple's Devices? The Heart

During the last seismic Apple announcement, in 2010, I was at the Yerba Buena Center for the Arts in San Francisco as Steve Jobs unveiled the iPad, a device he...

Apple's Watch Will Make People and Computers More Intimate
From ACM Opinion

Apple's Watch Will Make People and Computers More Intimate

A fundamental quest of the digital age has been to make our devices more personal.

The Trouble With Brain Science
From ACM Opinion

The Trouble With Brain Science

Are we ever going to figure out how the brain works?

Every Little Byte Counts
From ACM Opinion

Every Little Byte Counts

In "On What We Can Not Do," a short and pungent essay published a few years ago, the Italian philosopher Giorgio Agamben outlined two ways in which power operates...

Ordering Google to Forget
From ACM Opinion

Ordering Google to Forget

In a ruling that could undermine press freedoms and free speech, the highest court of the European Union said on Tuesday that Google must comply with requests from...

The Cloud Industry Needs Aereo to Win. But Consumers Need Something Better.
From ACM Opinion

The Cloud Industry Needs Aereo to Win. But Consumers Need Something Better.

The best way to think about Aereo, the company at the center of this week's Supreme Court battle over the future of computing, is as an example of legal performance...
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