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Better Business Through Sci-Fi
From ACM Opinion

Better Business Through Sci-Fi

About five years ago, Ari Popper enrolled in a course on science-fiction writing at the University of California, Los Angeles, hoping to distract himself from the...

Teddy Roosevelt Wouldn't ­nderstand the E.u.'s Antitrust Fine Against Google
From ACM Opinion

Teddy Roosevelt Wouldn't ­nderstand the E.u.'s Antitrust Fine Against Google

Back in 1980, Milton Friedman, the University of Chicago economist, starred in a public-television series called "Free to Choose," in which he presented his free...

Before the Internet
From ACM Opinion

Before the Internet

Before the Internet, you would just sit in an armchair with a book open on your lap, staring into space or staring at a decorative broom on the wall—kind of shifting...

How to Call B.s. on Big Data: A Practical Guide
From ACM Opinion

How to Call B.s. on Big Data: A Practical Guide

"Nothing that you will learn in the course of your studies will be of the slightest possible use to you," the Oxford philosophy professor John Alexander Smith told...

There's Nowhere to Hide on the Internet
From ACM Opinion

There's Nowhere to Hide on the Internet

Sometime before dawn on March 29th, not too many hours after Congress approved legislation that allows Internet-service providers to sell your browsing historyInternet...

What If We Had Perfect Robot Referees
From ACM Opinion

What If We Had Perfect Robot Referees

Last month, Mark Clattenburg, who is generally regarded as one of the finest referees in professional soccer, left England's Premier League for a better-paying...

Reality Bites: Learning the Future of V.r. at Sundance
From ACM Opinion

Reality Bites: Learning the Future of V.r. at Sundance

Standing in a pink desert landscape, I looked down and realized I'd become a robot, with skinny metal legs and pincers for hands.

Nasa's Overlooked Duty to Look Inward
From ACM Opinion

Nasa's Overlooked Duty to Look Inward

In 1942, not long after the attack on Pearl Harbor, the poet Archibald MacLeish wrote an essay called "The Image of Victory," in which he asked what winning the...

The Hype, and Hope, of Artificial Intelligence
From ACM Opinion

The Hype, and Hope, of Artificial Intelligence

Earlier this month, on his HBO show "Last Week Tonight," John Oliver skewered media companies' desperate search for clicks.

Space, Climate Change, and the Real Meaning of Theory
From ACM Opinion

Space, Climate Change, and the Real Meaning of Theory

I used to be an astronaut, a spacewalker on the International Space Station.

Why Facebook Is Really Blocking the Ad Blockers
From ACM Opinion

Why Facebook Is Really Blocking the Ad Blockers

Ads can seem like the bane of the Internet.

All Alone in No Man's Sky
From ACM Opinion

All Alone in No Man's Sky

If reality is a game—a vast, snow-globe-y sort of experiment that plays out according to the hard rules of physics and the loose rules of story—then it is, in contemporary...

Could Brain Training Prevent Dementia?
From ACM Opinion

Could Brain Training Prevent Dementia?

It's been a lousy couple of years for researchers who study the effects of computerized brain training.

Pokémon Go Will Make You Crave Augmented Reality
From ACM Opinion

Pokémon Go Will Make You Crave Augmented Reality

It started as an April Fool's joke.

Waiting For Gödel
From ACM Opinion

Waiting For Gödel

In June of 1975, the Office of the White House Press Secretary announced President Gerald R. Ford’s picks for the National Medal of Science. One went to the Austrian...

For the Golden State Warriors, Brain-Zapping Could Provide an Edge
From ACM Opinion

For the Golden State Warriors, Brain-Zapping Could Provide an Edge

Back in March, James Michael McAdoo, the power forward for the Golden State Warriors, tweeted out a photo of himself in the training room, sporting a pair of slick...

What Are the Odds We Are Living in a Computer Simulation?
From ACM Opinion

What Are the Odds We Are Living in a Computer Simulation?

Last week, Elon Musk, the billionaire founder of Tesla Motors, SpaceX, and other cutting-edge companies, took a surprising question at the Code Conference, a technology...

The Coming Horror of Virtual Reality
From ACM Opinion

The Coming Horror of Virtual Reality

If Kitchen, a five-minute virtual-reality demo created by the Japanese studio Capcom, were a short film, few viewers would be moved to panic by its misery of horror...

What Would Happen If G.p.s. Failed?
From ACM Opinion

What Would Happen If G.p.s. Failed?

The radio signal that is the lifeblood of the Global Positioning System originates from a constellation of twenty-four satellites, orbiting more than twelve thousand...

Will Smell Ever Come to Smartphones?
From ACM Opinion

Will Smell Ever Come to Smartphones?

Two years ago, at the American Museum of Natural History, in New York, I witnessed David Edwards receive what he claimed was the world's first transatlantic ...
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