Communications of the ACM
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How the “Frontier” Became the Slogan of Uncontrolled AI
Artificial intelligence (AI) has been billed as the next frontier of humanity: the newly available expanse whose exploration …
From The Eponymous Pickle
Predictive Modeling at Transaction Level
Well done - " ... a case study of a simple
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Muscle Interface
A 3D pointing interface without any mouse, using EMG sensors. Another attempt at using something other than a dongled mouse for interaction. I tested a foot-mouse...
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IT is not just Overhead
I remember well the Peter Drucker article about corporate overhead mentioned below. I was lucky to have worked at Procter & Gamble under several CIOs that strongly...
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DVR Users Don't Skip
In the NYT. Some fascinating results from the set-top clickstream. Including that a surprising number (46% in 18-49) of people do not fast forward over ads. It...
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Active Wallpaper
We can use flat surfaces at home or work as a display or or changeable view. Even talked to an office environment manufacturer that was looking at embedding this...
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When Customers Negotiate
Attended a most interesting talk at UC this past week on negotiation models. Readers will recall that I previously covered auction analysis here. A simplified model...
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Coin Toss Depends on Starting Point
In the Freakonomics blog: Is the common arbiter of binary decisions not so random? Short article points to resources that say it may depend on its original position...
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Loyalty Hasn't Disappeared
Professor Byron Sharp, Director, Ehrenberg-Bass InstituteUniversity of South Australia writes:FranzLast week the New York Times reported that American's loyalty...
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Augmented Reality in Virtual Worlds
IBM continues to do interesting enterprise enabling virtual world work, here with Nokia:' ... With support from IBM (NYSE:IBM) Research and Nokia Research Center...
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Virtual Goods
Dave Knox points to a slide presentation at the recent Virtual Worlds conference on Social Gaming and virtual goods: Virtual Goods in Asia. Very useful statistics...
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Forbes on Neuromarketing
A good overview article in Forbes on Neuromarketing. ' ... Yahoo, Hyundai, Microsoft and other marketers use EEGs and MRIs to vet commercials, packaging and product...
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Semantic Web
Mark Montgomery points me to the Semantic Web site, which I need to put on my feed. They mention the WolframAlpha IPhone App there, which I also noticed here. More...
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Designers and Engineers
A piece on the relationship of statistical/engineering approaches versus design. Was also discussed in the NYTimes. As an engineer/scientist I know more about that...
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Scent Marketing
Roger Dooley on recent scent dimension work in marketing. A frequent topic here. Most recently we talked to Whiff! about establishing scent laboratories. ScentBrandsense...
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Social Media in Asia
Another case study, here for for big CPG in Asia, Unilever is using a number of methods, especially in beauty brands using Facebook based activities and engaging...
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Challenge of New Media: Ken Lowe Podcast
[ The start of the podcast is from a video and has poor quality, the keynote address starts at about 10:00 ]From the 2nd Annual UC Marketing Summit: The Challenge...
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Forrester Groundswell Awards
Josh Bernoff provides an overview of the recent Forrester Groundswell Awards: Why Anyone Can Create a Successful Social Application. Case studies like these are...
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Google Analytics Updates
A number of useful updates in Google Analytics. I am reviewing.-
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Simulation Software Survey
OR/MS Today has published its yearly Simulation software survey. Always surprised that people who want to create useful virtual analyses don't know about this analytical...
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