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Carmakers Look to Video Games For New Routes to Market
A McLaren P1 is showcased during a presentation for the game ''Forza Motorsport 5'' during the Xbox E3 Media Briefing at USC's Galen Center in Los Angeles, California June 10, 2013.
Credit: Reuters/Mario Anzuoni
The spoiler popped up automatically when the speedometer of the new Audi RS7 Sportback moved past 130 kilometers an hour on Charles Bridge in central Prague, creating just enough downforce to ensure the tires gripped the road around the next turn.
From Reuters
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