Communications of the ACM
ACM Careers
Advertisers Look to Harness Virtual Reality For Marketing Boost
Stevanto machine demo.
Credit: R/GA
A syringe-making machine built by Stevanato Group SpA of Italy runs 23 hours a day, churning out glass needles that can be filled with blood thinners, vaccines or cancer treatments. It weighs 7 tons, making it hard to lug along on marketing trips.
From Bloomberg Businessweek
View Full Article
No entries found