acm-header
Sign In

Communications of the ACM

ACM News

Nielsen Adjusts Its Ratings to Add Web-Linked Tvs


View as: Print Mobile App Share:
Nielsen ratings via Internet

People watch TV in lots of ways Nielsen does not count. The company said it would add TVs hooked only to the Internet.

Credit: Damian Dovarganes/Associated Press

For media executives, there may be nothing worse than a viewer or listener who is not counted.

From The New York Times
View Full Article

 


 

No entries found

Sign In for Full Access
» Forgot Password? » Create an ACM Web Account