Google plans to add conversational artificial intelligence features to its flagship search engine, Chief Executive Officer Sundar Pichai said, as it deals with pressure from chatbots such as ChatGPT and wider business issues.
Advances in AI would supercharge Google's ability to answer an array of search queries, Mr. Pichai said in an interview with The Wall Street Journal. He dismissed the notion that chatbots posed a threat to Google's search business, which accounts for more than half of revenue at parent Alphabet Inc. GOOG 3.53%increase; green up pointing triangle
"The opportunity space, if anything, is bigger than before," Mr. Pichai, who also heads Alphabet, said in the interview Tuesday.
Google has long been a leader in developing computer programs called large language models, or LLMs, which can process and respond to natural-language prompts with humanlike prose. But it hasn't yet used the technology to influence the way people use search—something Mr. Pichai said would change.
From The Wall Street Journal
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