Communications of the ACM
ACM Opinion
Why Gm and Others Fail with Facebook Ads
The tech gap begins at home, where boys get their first computers and video game consoles at a younger age than girls.
Credit: Minneapolis Star Tribune
Facebook got a black eye last week when General Motors announced it would cease advertising on the platform, yanking $10 million in annual ad spending away from Mark Zuckerberg just days before the company's IPO. The move caused some to wonder if Facebook's business model is flawed.
From Bloomberg Businessweek
View Full Article
No entries found