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Why Apple Wants Its Software to Be Free

By Bloomberg Businessweek
October 23, 2013
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Craig Federighi, Apple — Craig Federighi, senior vice president of software engineering at Apple, unveils the new OS X at the Yerba Buena Center in San Francisco.

Credit: Noah Berger/Bloomberg

Who knew Apple would become such a big shareware company?

From Bloomberg Businessweek
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