Communications of the ACM
ACM Opinion
5 Reasons the Media Cover Apple So Much
Bryan Derballa / Wired.com
A study published Monday drew on a host of metrics to conclude something we all already knew: The media covers Apple more than any other company.
In the past year, headlines about Apple took up 15.1 percent of tech news coverage, while articles about Google constituted about 11.4 percent, and a meager 3 percent were about software giant Microsoft, according to the Pew Research Center study.
Guilty as charged.
Here at Wired.com we confess that we write about Apple more than any other company. Cuff us. But first, hear our reasons why we opt to cover the big A more than its rivals...
From Wired
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