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The power of creativity from below
From Putting People First

The power of creativity from below

Anthropologist Michael Thompson believes in the power of creativity from below in solving some of the smaller and bigger problems of our time. “People generally...

The IBM plan to bring design thinking to big business
From Putting People First

The IBM plan to bring design thinking to big business

For going on four years now, IBM has been working to reinvent itself as a design-led business. In 2012, the computing behemoth employed just one designer for every...

Target CEO goes on ethnographic tour of customers’ homes
From Putting People First

Target CEO goes on ethnographic tour of customers’ homes

Target CEO Brian Cornell’s quest to understand shoppers takes him inside customers’ homes, looking in their cupboards and closets during pre-arranged visits. The...

Forrester Research: Mobile marketing companies lack ethnographic capabilities
From Putting People First

Forrester Research: Mobile marketing companies lack ethnographic capabilities

In June 2015, Google commissioned Forrester Consulting to evaluate how prepared mobile marketers are to deliver to consumers during quick mobile “moments” – i.e...

[Book] Validating Product Ideas Through Lean User Research
From Putting People First

[Book] Validating Product Ideas Through Lean User Research

Validating Product Ideas Through Lean User Research by Tomer Sharon Rosenfeld Media, January 2016 344 pages Want to know what your users are thinking? If you’re...

Digital media companies need to make user experience a priority — or else
From Putting People First

Digital media companies need to make user experience a priority — or else

Digital publishing, seeming perpetually up against terrible economics that prize quantity over quality, has reached a point where navigating it is akin to “walking...

Experientia website completely reshaped
From Putting People First

Experientia website completely reshaped

Experientia is pleased to announce that we’ve started 2016 with a brand new website. Experientia’s now officially 10 years old, and we decided that the best way...

Qualitative study of Apple Watch users shows enthusiasm is cooling
From Putting People First

Qualitative study of Apple Watch users shows enthusiasm is cooling

Apple Watch usage is dropping off as the novelty factors fades away, according to a qualitative study by MBLM, a “brand intimacy agency”, reports Luke Dormehl in...

Intel study on how people “feel” about their computing devices
From Putting People First

Intel study on how people “feel” about their computing devices

Recently, Intel UX Innovation Manager Dr. Daria Loi and her team conducted a study to determine how technology users around the world feel about their computing...

Pritzker Prize winner brings communities into the design process
From Putting People First

Pritzker Prize winner brings communities into the design process

The radical Chilean architect Alejandro Aravena, known for his pioneering social housing projects in Latin America, has been named as the winner of the 2016 Pritzker...

[New publication] The Hackable City: A Research Manifesto and Design Toolkit
From Putting People First

[New publication] The Hackable City: A Research Manifesto and Design Toolkit

The Hackable City: A Research Manifesto and Design Toolkit Authors – Cristina Ampatzidou (University of Amsterdam / University of Groningen) – Matthijs Bouw (One...

Introducing Humans, a truly human-centered social networking app
From Putting People First

Introducing Humans, a truly human-centered social networking app

Fabien Girardin of the Near Future Laboratory today launched Humans, an app “that offers a way to rationally manage too many social media contacts and slows down...

How Eataly has redefined the third place to create a new customer experience
From Putting People First

How Eataly has redefined the third place to create a new customer experience

This short reflection on Eataly by Sergio Gutierrez, Ankur Johar, Christian Lillo, Anjali Singh and and Sofia Sourtzis positions it as a “third place”. Ray Oldenburg...

Why we need better UI in patient-used medical devices
From Putting People First

Why we need better UI in patient-used medical devices

With patients increasingly treating themselves at home, often using specialist equipment, the chance of use errors increases, and the ensuing results can be deadly...

The power of the nudge to change our energy future
From Putting People First

The power of the nudge to change our energy future

Sebastian Berger, Assistant Professor of Organization at the University of Bern, writes in the Scientific American how the default option, a simple change based...

[Book] Service Design for Business
From Putting People First

[Book] Service Design for Business

Service Design for Business: A Practical Guide to Optimizing the Customer Experience Ben Reason, Lavrans Løvlie, Melvin Brand Flu Wiley Publishers December 2015...

Consumers are bored with today’s tech and nervous about tomorrow’s
From Putting People First

Consumers are bored with today’s tech and nervous about tomorrow’s

Accenture just launched (press release) the results of its Igniting Growth in Consumer Technology survey where it polled 28,000 consumers in 28 countries on their...

[Reports] Shaping the Library to the Life of the User
From Putting People First

[Reports] Shaping the Library to the Life of the User

Shaping the Library to the Life of the User: Adapting, Empowering, Partnering, Engaging by Merrilee Proffitt, James Michalko and Melissa Renspie OCLC Online Computer...

How focus on UX helped gov.uk win design of the year
From Putting People First

How focus on UX helped gov.uk win design of the year

The goal of self-service sites is to help users find answers themselves, forestalling the need to contact a real person. When such a site is done right, it leads...

[Book] Holistic Retail Design
From Putting People First

[Book] Holistic Retail Design

Holistic Retail Design – Reshaping Shopping for the Digital Era By Prof. Philipp Teufel and Prof. Rainer Zimmermann (Peter Behrens School of Arts, University of...
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